Putting my money where my mouth is

Ok, writing is something I never really enjoyed however it’s a big part of what I love to do so I write. I love to listen to a good story and stimulating banter can be an aphrodisiac so this becomes the voice in my head that makes you wonder. Creating a personal brand is personal. You get to see who I am, what I’ve done and a way to hold me accountable in the future.

What I didn’t realize that personal branding is what I’ve been doing my whole life, taking it online just lays it out for everyone to see. Getting others motivated to step outside of their comfort zone is also now what I do yet didn’t realize that was going to be part of it. Then I over think it was usual and realize, it’s sales. At the end of the day, it’s really all it is. I have to sell myself, my perspective with and to you in order to get my point across to you why it’s something that needs talk about.

Again, writing, not the strongest trait. Secret: for clients, I do have two writers that review my content before sending it out, but for my stuff and back to that personal branding thing, it’s got to be all me. So, as we move forward with the 2012 Top 10 Menu Trends, Chefs Move to School, Child Nutrition, subject matter experts and the goals of the organization I encourage you to participate. Find a way to contribute what it is you do best, what your passion is and help us move forward together.

It’s going to take the efforts from many doing a lot of different things to make this all work. I see an amazing amount of talent in our group and I would like to learn more about them. Learn more about what they know and one of the best thing about my perspective is I can see how, with just a little more effort, we can share that knowledge with others that want to learn it too. Social media is social, media. A way for more than two people can view media, content. Self generated or shared, it’s a communication tool that links people together through the medium of sharing information. That’s it.

So when you look at how this relates to the , what are our goals first? With our calendar year outline finished, the trends are confirmed and the areas we’re agreed to focus on outlined, how do we accomplish these goals and exceed our expectations? One task at a time.

First task; showing you what can be done and how you can be a part of it. My friend Bernando LaPallo is 110 years old and the world oldest blogger according to . A chef of 37 years, July he launched his channel sharing his recipes in front of a . Maybe you need to meet him in person to truly appreciate him but I am fortunate enough to call him a friend and an inspiration. Bernanado understands personal branding and believe it or not, is a pretty active guy for 110 to support it.

I hope this brings inspiration to you as well. No matter what age, no matter what skill level we can all contribute something. If I can be of assistance to you to help you put these tools to work for you and the organization, please let me know.

Thank you for your time and your support.

Madonna Kash